What makes this model much more attractive is that you can target specific people who are interested in what you have to offer with content that sticks on the internet forever. People are out there searching, and you can position your products inf ront of them. You don't have to worry about building their business or meeting with them and all that chaos.
Endoca’s commitment to social responsibility is such that it even has its own non-profit, The Endoca Foundation. This organization takes in the company’s Endoca Institute of Cannabis, Natural Medicine and Sustainability, which acts as a hub for education and research into medical cannabis; it also spearheads a hardship fund designated for those who wish to investigate the potential benefits of CBD oil products for themselves but lack the funds to do so. By purchasing Endoca products, then, as the producer claims on its website, “customers are not only helping to heal others but also the world.” Moreover, those customers can choose from Endoca’s array of skin care products and drops and even its variety of CBD oil chewing gum – all including oil from hemp plants cultivated using the company’s individual seed bank.
CBD and other cannabinoids attach to specific receptors in the body found within what is referred to as the endocannabinoid system. In fact, up until recently, scientists didn’t know that these cannabinoids are actually naturally produced in humans and most animals. Some researchers speculate that an endocannabinoid deficiency may be the cause of many disorders and conditions. When CBD is introduced into the body, it binds to receptor cells called CB1 and CB2 receptors.
Thankfully this doesn’t apply to me personally, but studies have shown that CBD oil can be very beneficial to those who suffer from Diabetes. It does this by decreasing insulin resistance. The exact science behind this is still being researched, but some scientists believe that it is related to a cannabinoid called THCV, which has been shown to increase insulin sensitivity.
Formulation strength is where you'll notice the biggest misalignment between price point and customer interest. You'll find companies offering 2000 mg or 3000 mg formulas. Not many people are buying these. Instead, they choose formulations that are less potent, less expensive, yet still effective. For most retailers, it makes sense to focus in on these products.
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